Scroll for more

About My Ride

The newest and most innovative bicycle retail brand to recently be launched.

Whether you are a beginner, buying the little one their first bike or a long-time cycling enthusiast, your local My Ride store will provide expert knowledge to ensure you’re informed for that next riding experience. Offering a wide range of the best brand of bikes and accessories, you won’t be limited for choice.

The My Ride concept has been developed by leading Australasian bicycle wholesaler, Sheppard Cycles. Over the next coming months you will see the Avantiplus Retail Group continue to be rebranded as My Ride. Founded in 2003 the group has evolved over the years as the leading choice of premium international bike and accessory brands, serviced by passionate local independent owners. As the largest independently owned bicycle retail group in Australia, this is an exciting move forward for the group.

Experience the freedom of every ride.

My Ride.
Bikes for Life.